After you’ve set up and claimed a GMB page for your business, the next step is to make sure it’s optimized and you’ve filled in all the important information. You should aim to include as much information as possible on your GMB listing.
When people have done their search and found your business in the search results, their next step will be to click on your business to find out more information, such as contact details and directions.
The way people search is changing and information needs to be accessible instantly. If you haven’t set an accurate business address then it won’t be easy for people to physically find you. If your business isn’t easy to find then people will go somewhere which is. It’s as simple as that.
This is the online environment businesses must now compete in, so make sure your business is taking advantage of the way people are searching online and don’t let it hinder your ability to attract new customers.
