Preparing For Interacting With Leads

You are now one step away from where the rubber meets the road. Hopefully, with everything you’ve learned, you feel more confident moving forward and working with clients. In this final onboarding training module, we’re going to dive a little deeper and prepare you for interacting with leads. Once you’ve completed this module, we look forward to adding you to the lead flow so you can begin working with real prospects.

Beware, however: Our experience is that brokers often reach this phase and forget about working their Sphere of Influence and prospecting for their own leads. HUGE MISTAKE. You need to view the leads the company provides as a small supplement to your own lead-generation efforts. These leads often don’t know you and, in many cases, didn’t ask you to call them!

You cannot make a living on company-provided leads alone. Clients you find through joining clubs and organizations, contacting people you know, and marketing yourself on social media are much more likely to work with you for their real estate needs or refer you to someone who will. The biggest contribution the company makes isn’t the leads. It’s the tools, systems, resources, and decades of knowledge and support we provide to help you thrive in this business.