You can attract more interest by adding posts to your GMB profile. The content will show in Google search and on map results.
To add a post all you have to do is go to your GMB account and create a new post. You will be able to upload an image, write up to 300 words of text or an event title, which should include the start/end date.
There is then an option to add a call-to-action with a variety of button choices including ‘Learn more’, ‘Reserve’, ‘Sign up’, ‘Buy’ and ‘Get offer’.
The post option gives you great flexibility to promote events, share your content and promote your listings and services. The post will last for 7 days before you will need to replace it with a new post.
If you have set up Google My Business, but haven’t yet used the posts feature then hopefully you now know enough to give it a go.
Remember to keep an eye on your posts, since posts expire after seven days of posting them. You need to update them weekly and it can help to post more often. Events can be listed for longer and automatically expire on the day of the event.
